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Managing Strategic Business Relationships

The “P” word (Partnership) has been over used when dealing with supplier/customer relationships. People often wince when it is mentioned. Yet there still is a place for strategic relationships in the healthcare supply chain today and this will continue to into the future. This concept can provide you with opportunities to enhance your association with key suppliers leading to improved communication, internal operational enhancements and positive bottom line results. This model can be applied to virtually all areas including manufacturers, distributors, etc.

However there are traps in this process that can and usually does derail it. This interactive discussion will address the following:

  • What are the six keys to a successful strategic relationship?
  • What are the hidden traps that derail most attempts?
  • What are the four steps required to achieve positive goals and objectives in a business relationship?

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